Unit 1 Section 6: Regulators and Self-regulation.

Unit 1 Section 6 Task 4

Regulators and self-regulation, ASA, IPSO. 

ASA: Advertising Standards Authority. This organisation is the UK’s independent regulator of advertising across all media. The service applies advertising codes in which any media that wishes to advertises must follow to avoid offending anyone, being misleading or even being unethical. They have many values that need to be respected by advertisers.

IPSO: Independent Press Standard Organisation. They are the independent regulator for newspapers and magazines in the UK. They have to ensure that all newspapers and magazines follow the editors code, they investigate complaints about any articles that may have violated the code. They also operate a 24 hour anti-harassment service. 

Self Regulation: This is how the media watches itself, for example when it has to solve its own problems and prevent harmful content. They rectify their mistakes.